Brand new premium Israeli cosmetics brand - Reborn

בס"ד

Reborn is a new care and cosmetics Israeli international brand entering the market. Reborn is a premium brand that makes nature accessible with a line of products that contain formulas developed over 6 years, which combine natural components with active ingredients. A new website launched recently, and I was invited to experience the purchase process.

Photo by: Gurfinkel-design

Reborn seeks to bring something new and fresh to the skincare world, bringing nature to the front. They conducted research and discovered that natural substances found in nature are better for protecting the skin. The company states they are adhering to full transparency in production, with compliance with international standards and constant quality checks. Throughout the process, the company emphasizes the responsibility for the environment, quality, health, and the customer.

The company's website now offers three series launched in the initial phase: Face, body, and hair products.

Hair products

The series includes a variety of hair products:

Ultimate Moisture Shampoo - A shampoo based on hazelnut oil rich with vitamins provides deep cleansing and long-lasting moisture retention. No SLS, parabens, and sodium chloride.

Hydrating Style cream - It improves hair's texture and simplifies styling it with Brazilian cupuacu butter and nut oil. No SLS, parabens, and sodium chloride.

Enhance and define curl styling cream - Hair styling and curls' natural texture improving cream. The cream is enriched with Brazilian Cupuacu butter and contains hazelnut oil enriched with vitamins. No SLS, mineral oil, dyes, parabens, and sodium chloride.

Intensive renewal hair mask - hair mask to fix dry and damaged hair with a formula containing a natural moisturizing factor, "sodium PCA," and hazelnut oil. Free from: dyes, parabens, and SLS.

Castor oil - An oil found to help grow hair naturally and used for scalp hair and strengthening eyebrow and eyelash hair. No SLS, parabens, silicones, and sodium chloride.

Sooth and shine hair serum - Based on hazelnut oil to enhance moisture with an addition of vitamin E, which contributes to healthy hair. No SLS, mineral oil, dyes, parabens, and sodium chloride.

Calm and Clarify treatment shampoo - Shampoo to balance the scalp condition, enriched with salicylic acid, which helps break down dead cells, with chamomile extract for soothing the skin and aloe vera extract to nourish and repair the hair. No mineral oil, parabens, and dyes.

Price range: 39-129 NIS.

Facial care series

A series that includes three products:

Booster Serum - It has a high concentration of substances to nourish the skin with hyaluronic acid and kombucha extract to provide flexible, firm, and smooth facial skin.

All-day hydration cream - daily moisturizer with kombucha extract, vitamin E, hyaluronic acid, and shea butter to protect the skin from environmental damage, keep moisture and block UV damage using an SPF filter.

Night Cream - Cream enriched with kombucha, antioxidants, hyaluronic acid, shea butter, and minerals, which help in natural detoxification, fixing day damage, and improving the texture, quality, and appearance of the skin.

Price range: 249-299 NIS.

Body care series

A series that includes three products:

Rich Body cream - It is enriched with botanical moisturizing ingredients such as matcha, Cupuacu butter, and kombucha extract, reinforcing the skin's natural protection.

Hand repair and pamper cream - Cream with kombucha extract, shea butter, cocoa butter, and vitamin E nourishes the skin and provides long-lasting moisture.

Foot repair and pamper cream - Cream with kombucha extract, shea butter, tea tree, and olive oils for dry, cracked feet. The cream ingredients have anti-bacterial properties, which encourage cracks healing and prevent irritation and itching.

Price range: 79-99 NIS.

All company products are suitable for men and women alike and are sold at prices up to 50% lower per category than the market.

You can purchase individual products and ready-made kits on the brand's website. Among the kits, you can find a daily care pack, curly hair package, body care kit, and more. Price range: 149-399 NIS.

The website is very straightforward, with products divided into categories, a quick add-to-cart button, and browsing the website in English, German, or Hebrew. After I browsed the site, I purchased the ready-made body care kit. The kit contains 300 ml body cream, 100 ml hand cream, and 100 ml foot cream.

After making the order, I got an email with all the details, and a few days later, I was contacted by WhatsApp that the package was on its way. The communication during the entire process was excellent, and you can enjoy deliveries to Israel and abroad. When over 299 NIS, there are no shipping costs to the customer's home.

The package came in a blue bag with the brand's logo and an elegant box with the three creams. I tried the hand cream from the pack, and it has great thickness, is applied and absorbed quickly and efficiently, has a delicate fragrance, and the skin feels smooth and pleasant.

Whether you're looking to pamper yourself with new care products or pamper skincare lovers, I highly recommend checking out this new fresh blue-white brand - Reborn.

For more details, click here.